Marketing

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11 Ways To Optimise Google My Business For Higher Ranking

11 Ways To Optimise Google My Business For Higher Ranking

As business personnel, Marketing is not a new term you come across for the first time. However, since the introduction of the internet, marketing has become more complex and has gone beyond geographical boundaries. Today, we are a part of a customer-driven economy where customers are primarily responsible for adapting a model in the business…

The Ultimate Guide for Marketing on a Small Budget

The Ultimate Guide for Marketing on a Small Budget

Contrary to the popular belief, you can implement an effective business marketing strategy without having a huge pool of resources.  Many effective marketing strategies are a result of limited resources and a tight budget.  What matters the most is the quality of advertising content and its fair implementation.  After the coronavirus outbreak, when many small…

How to Cite Sources Correctly in ACS Style Referencing?

If chemistry wasn’t difficult already, referencing every source in your papers indeed makes it an almost insurmountable task. And referencing your paper according to the ACS citation style is no matter of joke since the template changes depending on the type of source. This means that the template to cite a journal in ACS style is…

Three Steps to Long Tail Keyword Page Optimization

Three Steps to Long Tail Keyword Page Optimization

Recent studies and statistics have shown an increase in traffic and sales conversion by long tail keywords used in search engine when searching products or services. According to research, four-word, five-word, and even six-word searches are growing more common. Here are three methods to using a long tail keywords SEO strategy to improve your ranking,…